Founder and head of NVIDIA lays special hopes on the automotive electronics segment as one of the major sources of revenue for the company that produces Tegra processors . The representatives of the automotive industry also believe that it is time for the next phase of computerization of vehicles and equipment of a model relevant information and entertainment systems is becoming a factor in determining the choice of the buyer.
CEO of General Motors convinced that the next battleground for the buyer will be the scope of automotive multimedia systems. Here , it refers to a system provided by the vehicle manufacturer - their development and production.
The car, according to Dan Akerson , will be one of the main platforms for the development of telecommunications technology. Drawing on advanced audience to vehicles with advanced means of telecommunications, manufacturers can get a new source of stable income. If you believe the polls, more than two-thirds of U.S. new car buyers are owners of the smartphone, while 80% of smartphone connectivity to the onboard system of car are an important factor when choosing a model. By the way, one of the most promising automobile markets in the world, in China, consumers show a similar taste.
GM plans to sale advertising to owners of cars ( will be on display on regular entertainment system ). In mid-2014, the concern is to release to the U.S. market a number of car models, equipped with modems to work in networks 4G (LTE). With the stated data rates, passengers will be able to stream video. According to statistics, U.S. residents spend with tablets and smartphones in the hands of two and a half hours a day. In cars, they spend 16 hours a week - it's slightly less. GM partner for the dissemination of automotive Internet will become an American telecom operator AT & T. Only network generation 4G, according to the head GM, will be able to provide information services to the required quality.
Note that both presented at this week's Apple iOS operating system 7 provides a deeper integration of mobile devices with automotive entertainment systems. More than ten car manufacturers are willing to offer a new level of interaction with the iPhone and the iPad in 2014. In particular, voice control devices Apple (the so-called Siri) will help car owners to efficiently interact with machines.
However, published this week, AAA Foundation research data show that the presence of in-car systems of hands-free reduces accidents due to driver calls distraction and conversations while driving. The authors of the study recommend auto manufacturers to block access to social networks and e-mail while driving.