Acer has managed to become the second largest computer maker in the world on a wave of netbooks popularity. However, in the future Acer had only regret over-reliance on these devices, and recently the head of the company expressed regret for the modest role of tablets number in the assortment of Acer products .
In the second quarter this year, Acer completed with a net loss of $ 11.4 million , revenue for the year decreased by 19%, while shipments of computers - by 32%. Now Acer is about 8% of the world market for computers and receives a basic income from the laptops sales . In addition, the company complains about the increased memory cost , which it supplies to its computers.
Note that increasing the cost of developing new products is also undermined by the financial results of the quarter. The company hopes that the design and innovation at the interface level will attract buyers to Acer product . The company has recently reduced the price of its tablet Iconia W3 running Windows 8.