According to Bloomberg, Apple has provided some companies special early access to Apple Watch. Among the first who was able to appreciate the new smart watches, were BMW AG, Facebook Inc, United Continental Holdings Inc and others. Representatives of these companies spent several weeks in the Apple headquarters in Cupertino, California, in a secret laboratory, cut off from communication with the outside world. Visitors may not carry there even a sheet of paper, not to mention mobile devices. There they were able to test Apple Watch and customize their own applications for them, which will debut with the clock next month.
Apple's competitors want to extract benefit from its launch Apple Watch. They expect that their appearance will increase the demand for portable devices.
"If the launch of Apple Watch is successful, it will create a tide that will revitalize the whole market," - said Ben Wood (Ben Wood), employee research firm CCS Insight.
According to the forecast CCS Insight, this year, Apple will sell 20 million copies Apple Watch, thereby stoked a 150 percent increase in the industry of wearable technology. General Supplies wearable electronics this year are expected to reach 75 million, and by 2018 this figure will increase to 350 million.