This week, Sony announced the leadership of intent to consolidate the assets related to the development and production of semiconductor products, independent divisions Sony Semiconductor Solutions Corp., which will start its activities first in April 2016. Within this structure will be responsible for the development of employees Sony LSI Design Inc., and for production - Sony Semiconductor Corp. Lead the semiconductor area destined Terushi Shimizu , the current Deputy President of Sony Device Solutions Group.
Isolation of semiconductor assets, as opposed to the previous steps to restructure, is not aimed at further get rid of the ballast. Sony is quite successful in the market for image sensors of digital cameras, which are used by many flagship smartphones from different manufacturers. The company holds a leading position in this segment, controlling 27% of the market. The restructuring will consolidate core assets, providing better costs administration and streamline management procedures.
Thus, in the division of Sony Storage Media and Devices Corp. focus functions related to the development and production of data storage devices that were previously spread across different departments.