So far, analysts have tried to link forecasts for growth in the PC market with the advent of Microsoft's new operating system, but the latest initiative for Windows 10 free distribution among the owners of previous versions of the operating system considerably spoiled the mood of PC manufacturers, although the effect of the action is already over. Manufacturers have started one after another to insist that segment of the gaming accessories continues to grow even in a falling market.
According to DigiTimes website, in the second half of the year demand for components for desktop PCs in the retail market began to grow, as this period is characterized by the release of several new hardware demanding PC games. The main role in stimulating the demand for gaming accessories, according to the source, is given a multiplayer game Overwatch , which has brought together 20 million Players.
Asustek Computer is even going to cooperate with Blizzrard Entertainment, to promote their motherboards and video cards among Overwatch fans. Announcement Intel Kaby Lake processors and AMD Summit Ridge (Zen) in the next quarter should be an additional incentive to upgrade the computer park.