The owners of Kindle Fire consider the low device cost as the main advantage

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POSTER: computer news   ||   THE OWNERS OF KINDLE FIRE CONSIDER THE LOW DEVICE COST AS THE MAIN ADVANTAGE	DATE:2012-02-06
According to some data , the tablet Kindle Fire managed to take the place of Galaxy Tab, the leading position in the market devices running Google Android for the first few months of sales.  The proposed for $ 199 seven-inch tablet is sold at a price close to the production costs and expenses level.   Analysts at ChangeWave Research conducted a survey of 2607 Americans in order to determine market opportunities for Kindle Fire and the degree of satisfaction with the owners of this device.  In the latter case, the survey covered 254 customers Kindle Fire. Thus, among the owners of Kindle Fire proportion of ready to spend money at Amazon over the next 90 days was higher (29%) than among other participants in the question (19%).  This proportion demonstrates the viability of business model proposed by Amazon: Money can be earned on the owners of tablet Kindle Fire, even after the implementation of device. The share of very satisfied owners Kindle Fire buyers is higher (54%) than the market average (49%) but lower than in the case of Apple products (74%).  In the ranking of best qualities Kindle Fire, in the opinion of owners,  low cost devices (59%), followed by the screen color (31%), ease of use (27%), the range of available e-books (20%) and mass- Dimensional characteristics (19%).  Only 12% of respondents are satisfied with Battery life and screen size. In the ranking of deficiencies in Kindle Fire leads the lack of volume control buttons (27%), lack of camera (21%), low battery capacity (15%), lack of opportunities to work in networks 3G/4G (12%) and a limited range of applications (12%) .  Ten percent in this ranking scored the screen size, the lack of a microphone and inconvenient location of power button. According to Canalys research,  in 2011 were sold more smart phones than client PC (in the latter category , the tablets are in the amount of 63.2 million ).  Copies of smart phones in the past year amounted to 487.7 million units, client PCs were produced only 414.6 million .  Compared with 2010,  the greatest increase showed tablet (274.2%) and smart phones (62.7%), The volume of netbook sales are steadily declining (-25.3%). Among the leading smart phone platform Google Android with 48.8% of the market up to 2011, followed by Apple iOS with 19.1% market share, Symbian still holds 16,4%, BlackBerry 10.5%.  Although the share of Bada accounts for only 2.7% of the market, the operating system is among the leaders in terms of expansion (183.1%), second Android with 244.1%.  Apple environment over the past year increased its sales by 96%. Related Products :

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