Until February 28, 2013, Kodak must restructure its business, otherwise the court will be unable to continue to protect the creditors. The plan of salvation includes the rejection of many businesses, including the production of digital photo frames and digital cameras. In addition the company has recently decided to stop production of consumer-level inkjet printers.
Manufacture will cease from selling printers in the beginning of new year. The effect of stopping this trend promises to have a positive impact on the profitability of Kodak in the first two quarters of 2013. At the same time, the company will maintain production of ink cartridges.
In this spring, Kodak was able to reach an agreement with Samsung to jointly run jet business in Europe. Samsung is strong in laser. For the European market partners produced a line of cheap inkjet printers under the brand Samsung based on inkjet technology Kodak. Thus the American brand will keep abreast of the cartridges market .
In general, American brands are experiencing the same difficulties as the Japanese or European: they can not compete with cheap Chinese products.