Mobile wallets are becoming more popular
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POSTER: computer news || MOBILE WALLETS ARE BECOMING MORE POPULAR |
DATE:2014-07-12 |
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Digital technologies have an impact on various aspects of our daily lives. As the researchers note in the Nielsen report for the second quarter, even changed the method of cash management: 40% of users of mobile wallets have admitted that they use them as their primary source for purchases. Interestingly, men and women use their mobile wallets in almost equal proportion - 47% and 53%, respectively. Age majority of users (55%) of 18-34, 35% are 35-54 years age. Characteristically, mobile wallets and use those whose annual income does not exceed $ 50,000 (32%) and those who earn more than $ 100,000 (29%). By mobile wallet analysts attribute various services like PayPal, Google Wallet, Passbook, MasterCard PayPass and others. The most popular method of payment (45% of users) remains unique barcode or QR-code, which is scanned by the cashier. The second most popular (37%) method - technology NFC, and 29% preferring to scan graphics code using mobile devices. Customers who have not yet chosen a major mobile wallet payment method, willing to change their preferences, if the sellers will offer discounts on purchases paid so or rewards programs like points accumulation system. The study involved 3784 respondents Nielsen, who used a smartphone or tablet to pay for goods over the past 30 days. | ||
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MOBILE WALLETS ARE BECOMING MORE POPULAR |
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Mobile wallets are becoming more popular (2014-07-12)
Apple in no hurry to give its clients mobile wallets (2013-04-25)
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