Yesterday there was an analysts meeting with Intel leadership , during which the company has told a lot of interesting things.
Business for mobile direction, as we have repeatedly noted, for Intel yet unprofitable. Previous quarter the company recorded a loss due to actions of Mobile and Communications Group about one billion US dollars. Three days ago, the company decided to merge the group Mobile and Communications Group and the PC Client Group into one unit. Intel President Andy Bryant (Andy Bryant) admitted that he walked away from the shock of the loss that he experienced a year ago. Now it is certain that in the long term, the company will cope with difficulties.
Current losses - a long-term payoff for ignoring a new direction. To enter a new market for Intel instantaneously have to pay a huge waste. I must say that over the last year Intel made two important strategic step. It signed an agreement to jointly develop applications processors with companies Rockchip and Spreadtrum. In fact, it bought the location of these developers with a huge customer base, Rockchip and Spreadtrum must distribute the joint products through their own supply channels . So next year, both Chinese SoC developers with Intel Atom cores will be distributed in a significant (as expected) amount.