Many experts have noted that in the fourth quarter last year, sales of tablets decreased compared to the same period of the previous year, and this trend was observed for the first time in the modern history of the mobile device market. Actually, even the growth in sales volumes for the year can not be considered notable, so talk about saturation segment sound louder.
Specialists Canalys also found that in the last quarter the tablet market has decreased by 12% compared to the same period of 2013, and it was the first time in the history. Taken together, the volume of sales of desktop PCs, laptops and tablets in the fourth quarter decreased by 6%, but if the first and last categories of products showed a drop in demand, then the laptop firmly take a punch in the form of increase in sales by one percent. Note that PCs Canalys believes that laptops and tablets a bigger group of products, and the method of calculation of such Apple is the largest producer in the world. Next comes Lenovo with 13.3% market share, Samsung slips to fourth place, behind HP's third with an increase in sales volumes by 17%.
The same source claims that Microsoft has managed to sell a quarter more than 2 million Tablets . But Apple and Samsung in the annual comparison, sales of tablets reduced by 18% and 24%, respectively. Cheap Android-tablet with 7-inch diagonal display is also losing ground. If at the beginning of 2014 they accounted for 66% of the market, by the end they formed only half the market Android-devices. Manufacturers lose interest in products of this type, and large smartphones reduce demand for compact tablets.
Notebook market in the fourth quarter vividly responded to the emergence of low-cost Windows-making. However, in the current half the average selling price will start to grow and the demand for laptops can be reduced. In addition, consumers will refrain from buying new laptops in anticipation of the release of Windows 10. Devices with the operating system Chrome OS will continue its expansion in the market.