Nintendo hopes to attract the younger audience among smartphone owners

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POSTER: computer news   ||   NINTENDO HOPES TO ATTRACT THE YOUNGER AUDIENCE AMONG SMARTPHONE OWNERS	DATE:2015-08-04
Vice president of the American division at Nintendo sales Scott Moffitt explained why the company was forced to make a statement on the preparation of  device generation NX, but  limit any information about this product.  As mentioned earlier, Nintendo does not want to give  competitors cause to borrow their ideas.  On the other hand, for Nintendo, it was important at the time of declaration of intent to enter the games market for smartphones to emphasize that the development of hardware solutions, it does not give up.  This , according allow to maintain a loyal audience and a part of its interest in the new generation gaming device.  Game for smartphones, according to vice-president of Nintendo   America, will bring to brand universe, the young fans of digital entertainment that can not yet afford to buy a game console.   At the same time,  games for smartphones will remain complementary to the main platform.  The public, according to the guidelines of the American division favorably perceived statement on the development of the new console. Related Products :

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