It seems that the launch of Asus Zenfone 3 will take place a little later than expected. Asus CEO Jerry Shen (Jerry Shen) said that a new generation of Asus Zenfone will be presented in June this year. Although a few days earlier, sources said that the official announcement of the Asus Zenfone 3 will be held at a special event Zenvolution .
As GSMArena writes a new generation of Asus Zenfone will refer to the mid-range devices, but the average sales price of new smartphones will be higher compared with the previous two generations. Asus company expects to Asus Zenfone 3 Max will have two-thirds of the total volume of new supply Zenfone smartphones, and the rest will have a base model Zenfone Zenfone 3 and 3 Deluxe.
Chapter Asus said that 90% of new smartphone Zenfone 3 will come with a Qualcomm Snapdragon processor, and 10% will receive chips from MediaTek. Recall, the Asus was one of the few manufacturers that use Intel processors for their mobile devices, but now the Taiwanese company decided to revise its strategy.
Asus has recorded a 40 per cent increase in revenue from the sales of smartphones in the first quarter of this year, due to increased demand in Brazil, Russia and South-East Asia and Europe.