As can be seen from the published edition of Bloomberg data, the quarterly report BlackBerry turned out quite controversial. On one hand, revenue from sales of software increased YoY by 21%, and the amount of damages was less predictable. On the other hand, for the quarter BlackBerry was able to sell only 500 thousand smartphones, and $ 41 million. Firstborn on Android platform called Priv sold worse than expected, because it was too expensive. BlackBerry is working on two new Android-smartphone, which will be released before March next year, and will be located in the middle price range.
BlackBerry reporting structure will be changed in such a way so as not to frighten the losses of shareholders on the direction of smartphone sales. Revenues will now be combined with the proceeds from the licensing of its software and patent royalties. At the moment, this combination generates revenues of 36% of total revenues. In this line, the report will make it easier to hide the melting proceeds from smartphones sales .
Interestingly, the head of BlackBerry John Chen (John Chen) still hopes to return the business to produce smartphones to profitability this year, although it is clear that the new structure reporting to achieve this will be easier. He soberly assesses the chances of this type of activity for survival. The company has already transferred the issue of smart phones on contract rails.
In the next fiscal year, which begins in March 2017, BlackBerry expects an increase in revenues from services and sale of software by 30%. About BlackBerry updates hardware management is preparing to tell the next month. On the mid-level smartphones you can make more money as convinced CEO. The new devices will combine a more affordable price with the same level of security.