The abundance of news about new iPhone models negatively affects the sales of existing
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POSTER: computer news || THE ABUNDANCE OF NEWS ABOUT NEW IPHONE MODELS NEGATIVELY AFFECTS THE SALES OF EXISTING |
DATE:2017-05-03 |
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The management of Apple is famous for its ability to find a "spoonful of honey" in any "barrel of tar" quarterly reports, and the past three-month period was no exception. While revenue from the sale of smartphones grew by only 1%, and revenue in the Chinese market declined by 14%, the company's top officials found occasions about declaring another record. Their main part is associated with the popularity of the flagship model of the iPhone 7 Plus, which remained in short supply until the beginning of this calendar year. One of the experts asked the head of Apple Tim Cook (Tim Cook) about the reasons for the decline in demand for iPhone in the US, based on research data 451 Research. The latter claims that the number of people who want to buy iPhone has reached a nine-year low, and the share of re-buying Apple's smartphones in the US has dropped to 80% of the total number of iPhone owners. Tim Cook explained that the details of this report is not familiar, but admitted that Apple is watching a "pause in buying" iPhone. According to him, this is due to the earlier appearance of news about future models of the company's smartphones, as well as a significant increase in the number of such news. | ||
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THE ABUNDANCE OF NEWS ABOUT NEW IPHONE MODELS NEGATIVELY AFFECTS THE SALES OF EXISTING |
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The abundance of news about new iPhone models negatively affects the sales of existing (2017-05-03)
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