Computer sales improved before Windows 7 release

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POSTER: computer news   ||   COMPUTER SALES IMPROVED BEFORE WINDOWS 7 RELEASE	DATE:2009-09-20
The announcement of operating system Windows 7 is planned on 22 October, 2009. Many participants in the market considered that the release of new Microsoft  OS will become its kind of sales catalyst . Against the economic crisis and drop in demand this stimulus seemed very important and desired. However, as reports associate with the reference to the data of credit suisse studies, in the consumer segment demand for the new computers and notebook begin to grow long time before the announcement of Windows 7. Already during July and August an increase in sales was planned - buyers decided to use the promises of privilege or free passage on Windows 7, which granted many computers and notebook producers . The market for computers fell since the beginning of the fourth quarter last year to the end of the first quarter present year, according to IDC data. The dynamics of demand was placed in the positive section only in the second quarter this year, this tendency for sure will be preserved prior to the end of year. Producers under the crisis conditions and uncertainty are forced to be adjusted slightly on the market with certain delay, even report about scarcity of some commodity positions. The mean price of sales in this case is reduced - users prefer cheaper articles. 60% of new computer sales from corporate users, but they do not hurry to use Windows 7 in the first months after the announcement. According to analyst forecasts  , corporate segment will not pass on Windows 7 approximately prior to the middle of the following year. Accordingly, the purchases volumes of new computers from the side of corporations will be also limited. In the following year corporate sector can increase the computers purchases volumes by 12%, if we believe to analyst forecasts. Related Products :

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