ASRock was initially known as as a producer of inexpensive motherboards, often with exotic features. Over time, ASRock mastered the production of expensive and advanced models .
In 2012 ASRock aims to produce 10 million motherboards. Up to 90% of company revenue come from the sale of motherboard, the remaining 10% are from multimedia HTPC class .
ASRock intends to release motherboard for servers : the growing demand for cloud computing attracted many producers to this market segment.
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