Reducing the thickness of laptops body , reduce the relevance of optical disks as storage media in general, Some of them are still trying to get into the ultrabook segment, offering drives with thinner body this increase the device cost. Apple company ,with the release of the latest generation iMac monoblocks removed optical drive device.
Lite-On IT plans to survive in the face of declining demand for the drives to work with optical drives. If this year the company received from the sale of optical drives 70% of revenue, in 2015 this share will not exceed 30% . The following year the revenue in Lite-On structure will be as follows: 50% from the sale of optical drives, 25% of SSD, 15% of wireless chargers for cars, 10% from other products types .
In 2013, Lite-On plans to increase the number of production lines for the production of solid-state drives from four to fourteen pieces. The company is going to take the results of this year at least 14% of the SSDs market . In accordance with the plans for the reduction of production of optical drives are made personnel changes - the staff transferred from one department to another.
In addition to solid-state drives, Lite-On will focus wireless chargers for use in cars. Negotiations with the European car manufacturers in this area are underway. In 2013, Lite-On also produces some of the medical devices in the future it will become one of the permanent items of company income.