GIGABYTE Ranked 2007 Taiwan Top 20 Global Brands

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POSTER: computer news   ||   GIGABYTE RANKED 2007 TAIWAN TOP 20 GLOBAL BRANDS	DATE:2007-08-03
For the 4th consecutive years, Interbrand shows high recognition to the brand value and strength of GIGABYTE Taipei, Taiwan, July 31, 2007 - In Taiwan Top 20 Global Brand recognition ceremony in July 26, GIGABYTE was ranked Top 20 Global Brands by brand value according to the brand valuation project conducted by Interbrand for the 4th consecutive year. Taiwan Global Brands is a project in its 5th year to provide top Taiwanese brands quantified values and strength adopting Interbrand’s proprietary brand valuation method. The same methodology has also been used by Business Week Magazine to qualify the known Top 100 Global Brands. This brand assessment process has included three major parts including Financial Analysis, Demand Analysis and Brand Strength Analysis to pinpoint the status of top Taiwan Global Brands in the scale of world markets. - Financial Analysis: Forecast the revenue to be generated in the   following 5 years attributed to the brand. - Demand Analysis: Identify the position of the brand in the    minds of customers and expressed as the Role of Brand Index         (RBI). - Brand Strength Analysis: Measure the risk of a brand    compared with its competitors with the result in the form of    Brand Strength Score (BSS). GIGABYTE is one of the largest brands among motherboard manufacturers with significant market share since the establishment of the company in 1986. In recent years, GIGABYTE has reached out to more customer segments with diversified product portfolio, including desktop and Notebook PC, mobile phones, digital home appliances, thermal solutions as well as server and communications. Throughout the years, GIGABYTE has received much recognition best known with its 100% winning record with every single entry awarded for Taiwan Excellence Award for 10 consecutive years, setting an unmatched record in the IT industry.   Related Products :

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GIGABYTE Ranked 2007 Taiwan Top 20 Global Brands (2007-08-03)

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