In 2014, Asustek will release more motherboards than Gigabyte

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POSTER: computer news   ||   IN 2014, ASUSTEK WILL RELEASE MORE MOTHERBOARDS THAN GIGABYTE	DATE:2014-11-16
This year, the Taiwanese company Asustek surpass in volume shipments of motherboards Gigabyte Technology, but the growth of its profits decrease.   In the third quarter the volume of supply Motherboard Asustek Computer reached six million units.  This was achieved largely thanks to an aggressive pricing policy, which has helped the Taiwanese company to increase the gap from its main competitors, including Gigabyte Technology.  But despite the fact that this year, Asustek, estimated can ship more motherboards than Gigabyte, its profit in this decrease. In the fourth quarter, Asustek expects to put on the market 5.6 million motherboards, and by the end of this year, the volume of shipments will reach 22 million units.  For comparison, last year the company shipped motherboards in the amount of 20.7 million shares.  As for Gigabyte Technology, it is in the second half put on the market 9.7 million motherboards, and by the end of 2014 deliveries reached 20 million units. Despite increased competition, Gigabyte Technology will retain profits at the same level as in 2013, while profit Asustek drastically reduced because of increased marketing costs and lower prices for motherboards.  Presumably, this year the business of manufacturing and selling motherboards bring Asustek 4 billion Taiwan dollars, while last year it earned 5 billion Taiwan dollars (about US $ 163.09 million). Related Products :

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