Presented today processor Tegra X1 for the first time offer NVIDIA customers graphics system Maxwell class with support for DirectX 12 in the mobile segment, although the company's founder repeated several times during the presentation that in smartphones this product will not be used.
The summer of 2013 NVIDIA announced that everyone can use the graphical system Kepler class processors paying without licensing fees . The list of company using this processor was tiny and possible reasons for such apathy , Kepler graphics system has not the best transistor budget, and therefore takes on a chip processor too much space. Furthermore, there are some restrictions on its relative location. In the case of the graphics system Maxwell these restrictions are assigned more flexibly, and the specific productivity per unit area of the crystal at Maxwell 160% higher. According to experts, it will allow customers to adopt NVIDIA graphics system Maxwell, if necessary, to use it for mobile devices.
The attack on the competitors in the face of Samsung and Qualcomm also is part of NVIDIA. If the company is able to prove innocence in court, it will interest potential licensees to use NVIDIA development . While about 70% of the market of mobile graphics solutions is controlled by ARM and Qualcomm, but NVIDIA expects to take if not very high, but stable share.