Saturation of the smartphone market is forcing manufacturers to look for ways to make their products unique. For some market participants question to use special processors - it is a matter of honor. For this reason, Qualcomm is actively developing its own architecture, created under license from ARM, it follows the example of Samsung, and LG is preparing a rival .
Do not lag behind and Chinese processors developers . The share in the production of processors HiSilicon Huawei began to increase, especially in the middle and upper price segment, where they are combined with the decisions of Qualcomm. MediaTek processor in Huawei Smartphone are relegated to the lower price segment.
Like many other manufacturers of smartphones, Huawei aims to increase the proportion of more expensive products ($ 300 and up). In the first three quarters of this year, the share of such decisions increased from 25% to 33%. The company managed to become the third largest manufacturer of smartphones in the world, sold in the first nine months of this year 75.6 million. Devices. In Europe, the volume of sales of the brand increased by 98%, in China - 81%, the Middle East and Africa - 75%. It is expected that the more expensive Smartphone Huawei will be more likely to use Qualcomm and HiSilicon processor, and affordable solutions limited to MediaTek processors .