In Europe three quarters of subscribers have smartphones

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POSTER: computer news   ||   IN EUROPE THREE QUARTERS OF SUBSCRIBERS HAVE SMARTPHONES	DATE:2016-02-24
Many experts say the smartphone market close to saturation state. Some manufacturers have already begun to feel the effects of the slowdown in smartphones sales . In Germany, for example, buyers of fresh models mobile phones in 79% of cases  have spent no more than 60 euros, while buyers of smartphones could settle for that amount only 19% of cases. Moreover, the mobile phone owner is a monthly spending no more than 57 euros, while the owner of the smartphone to communicate and related spending takes an average of 276 euros. By the way, the European market is saturated with more US smartphones - they own 74% of subscribers, while in the Americas the figure does not exceed 65%. The residents of Chinese cities, by comparison, 97% of cases can boast the presence of mobile communications, and the smartphone has already acquired 72% of the urban population in China. The life cycles of smartphones also increased, their duration in months can be seen in the table. Sales value above $ 500 smartphones are growing slowly: by 9% in the US and 6% in the five largest European countries. Among the buyers of the new smartphone devices in this price category are selected 48% of Americans and 27% of Europeans. Approximately half of the respondents in the US and Europe is planning to buy a new smartphone in the next 12 months, those among the Chinese is only 28%. According to the authors of the study, smartphone manufacturers need to learn to earn on an already existing army of this type devices owners  , the number of which is measured in hundreds of millions of people. Related Products :

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