Last quarter, AMD managed to strengthen its position in the graphics market

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POSTER: computer news   ||   LAST QUARTER, AMD MANAGED TO STRENGTHEN ITS POSITION IN THE GRAPHICS MARKET	DATE:2016-02-27
Jon Peddie Research experts summarize the results of the fourth quarter  2015 for the computer graphics market - both discrete and integrated.  Traditionally, the market is divided between three players: Intel, AMD and NVIDIA.  The first has a leading position solely due to the prevalence of its own processors with integrated graphics.  If we look at the model, not related to the server segment,  99% Intel processor is the graphics system. AMD company , the figure is somewhat lower - 66%, and integrated chipsets it still delivers. According to the study authors, the graphics market is recovering ahead of the PC segment, which still shows only tentative signs of stabilization.  In the annual comparison  desktop graphics solutions sales volumes decreased by 9%, mobile - 17%.  Compared with the previous quarter, sales volumes of graphical solutions as a whole grew by 2.4%.  Discrete graphics solutions has registered 31.28% in personal computers, an increase  of 1.34%.  PC market as a whole grew by 2.01% compared with the third quarter, but decreased by 10.27% in the annual comparison.  The volume of discrete graphics cards sales for the quarter decreased by 4.87%. AMD Company in the fourth quarter was able to increase sales volumes of graphical solutions by 5.2% compared with the third quarter.  Desktop processors hybrid brand sold 4.3% less, but demand in the mobile segment increased by 30.3%.  Desktop AMD discrete graphics solutions were sold at 6.69% better than the previous quarter, the mobile discrete graphics solutions have reduced sales volumes by 1.3%.  Accordingly, AMD was able to increase its quarterly share of the graphics market from 11.5% to 11.8%, but the year before its position was 1.9 percentage points stronger. Characteristically, under the pressure of discrete graphics, Intel market share has fallen from 72.8% to 71.6%.  However, in the annual comparison, it grew by 0.2%.  In the quarterly comparison,  Intel sold 6.1% more than desktop processors, and in the mobile segment, the fall in sales volumes did not exceed 1.7%.  On average, Intel was able to increase sales volumes of graphics solutions at 0.7%. Reports a record amount of revenue NVIDIA company , as the research shows Jon Peddie Research, in the last quarter has sold 7.56% less discrete GPU desktop-class than the previous quarter.  In the mobile segment, the demand for gaming notebooks lifted sales volumes of the respective brands of GPU by 34.2%.  This allowed the company to get a gain of graphics solutions sales volumes by 8.4%.  Its market share is increased from 15.7% to 16.6%, while the annual increase in the range was even more noticeable - 1.6 percentage points. Collectively, graphics solutions manufacturers sold 6.57% more digital products than in the previous quarter, but the annual sales volumes decreased compared to 7.01%.  In the period from 2014 to 2017 the average rate of a discrete graphics sales volume reduction should amount to 4% per year.  On average, every PC now accounts for 1.39 GPU.  Fifteen years ago, this figure does not exceed 1.2 pieces. Related Products :

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