Sony this week has announced plans to begin sales of virtual reality helmet PlayStation VR priced at $ 399 for the entry-level package. Of the additional costs, with the exception of the game console PlayStation 4 for $ 349, provided camera for $ 60 and the controller for $ 50 - for some games need a couple of these manipulators, the other will be able to manage and regular DualShock 4.
Sony, will not not make unprofitable or subsidized product for the PlayStation VR - each instance from the beginning will bring the company's profits. In prices forming Sony did not look at the competition, and based only on their own economic calculations.
Price of Sony PlayStation VR called fair by the founder of Oculus VR Palmer Lucky . Four hundred dollars for a virtual reality helmet, in his opinion - is not too much, and he appreciates the work of Sony to reduce the cost. Taking into account the cost of the camera and manipulator. By the way, Oculus VR founder does not consider that consumer audience Oculus Rift and PSVR will greatly overlap. .
By the way, the interests of the loyal audience Sony representatives explain the features of a complete set of PlayStation VR. According to them, the camera and manipulator Move already has many owners of PlayStation 4, but in North America, the company will offer an enhanced and complete set of data PSVR accessories.