Associate published the study results of NPD group, which allow to analyze some tendencies on the notebook market . Each fourth buyer of notebook purchases is a budget one. Since the sale price of budget notebook is around $300 bellow the price of average notebook, for producers the popularity of notebook turns around by a drop in profit.
The percentage of disappointed buyers from those notebooks is sufficiently high. In particular, 60% of people, which purchased budget notebook instead of full scale one, thought that they are both similar on the functional plan . Only 58% of the budget notebook owners are satisfied by the purchase.
Analysts are assured that a clear advertising policy is required, which would explain the difference between budget and full-scale notebook . Related Products :
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