Last year LG company , though managed to reduce the gap with Huawei in market share of smartphones to 0.1% , the third place still got a Chinese manufacturer. This year, LG citing the president's words mobile division of the Korean giant, the company expects not only to take third place in the ranking of the largest manufacturers of smartphones, but also outperform the market in terms of sales growth twice.
This year, the segment of luxury smartphones slow down its growth to 10-15%, according to LG forecasts . But it does not make the company less energy to spend on promotion expensive models of its own production. Realizing that competition intensifies, LG is preparing to expand the range of offered smartphones, including, at the expense of the more affordable models. China's market will give priority to cooperation with telecom operators, since LG is not pleased with outcome of partnerships with local retail chains . Related Products :
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