Social networks in recent years have some success. . News and pictures of future products, full presentation of new products - all published in social networks.
According to the results of Augure research, among hundreds of leading companies in the list of NASDAQ only 30% demonstrate the presence of own CEO in social networks. In most cases, corporate leaders simply can not make any public statements without coordination with specialists in PR. Each word can affect the company's stock and relationships with customers and competitors. For this reason, many CEOs simply forbidden to speak with private comments without prior censorship.
If we are talking about publishing personal information (managers are human beings too), many public figures simply do not want to share details about their private lives. At least the head of Microsoft, Amazon, Intel and Cisco adhere to such restrictions. The head and founder of Facebook; recently signed up for Twitter head of Apple, as well as leaders Dell, Yahoo and Tesla Motors, respectively. CEOs through social networks can spread the necessary information almost instantly. CEOs of the most popular social network is LinkedIn (23%), followed by Twitter (11%), Google+ (8%) and Facebook (5%).