As virtual reality device mid-nineties of the last century, "smart" first-generation glasses in Google execution could not take root in the market. Besides good ideas, any new type of product requires high-quality implementation, and technical progress tends to lag behind the "idea generators" fantasy. Judging by the Bloomberg publication, Apple company believes that "smart" glasses will surely come in the foreseeable future.
According to informed sources, Apple is strict secrecy conducts experiments to create augmented reality glasses that would match with the smartphone wirelessly. For the experiments, purchased samples of miniature displays reproducing the information in the immediate vicinity of the user's eyes. Even if Apple does not abandon the idea of release similar devices on the market it will be released no earlier than 2018.
Apple executives have long openly shows sympathy for the segment augmented reality, considering this market segment more promising compared to the virtual reality. Many experts agree that the higher the potential of augmented reality monetization, since the relevant products are in demand in the enterprise market.