Hasbro Toy manufacturer , having the rights to the trademark Transformers, did not prohibit the sale of tablet ASUS Eee Pad Transformer Prime. The appropriate action in court in Los Angeles, the company filed late last year. Three months later, after hearing the arguments of both parties, the court ruled in favor of ASUS, refusing to impose a temporary ban.
The companies have yet to wait for the verdict of the final hearing. The judge stated that he sees nothing wrong in using the name Eee Pad Transformer and Transformer Prime, and the products of Hasbro and ASUS does not have anything in common in the use and functionality. In favor of ASUS also played the argument that the tablet is really transformed as connected and disconnected from the docking station.
Hasbro is committed to continue to fight for the ban, this idea is already a bit pointless, since the new ASUS products will be produced under the new brand Transformer Pad. In particular, presented at the MWC 2012 tablet Transformer Pad Infinity .