The fact that the popularity of iPad mini affected the financial performance of Apple in last quarter, did not deny even the company representatives. IPad sales growth rate began to bypass the proceeds from the sale, and significantly. Apple Guide , however, acknowledged the decision to release iPad mini was a very good strategic move.
The average sale price for iPad, compared to the same period last year decreased by $ 101. In the current quarter it will drop further. Apple representatives declined Talk about what the rate of return from iPad mini production, , although they acknowledged that this tablet earn less than full-sized iPad.
Notorious competition Tim Cook generally called a favorable factor. Let the best Apple products compete with each other . iPhone takes customers from iPod. Tablet iPad rob customers from Mac. In the next three years, according to Cook, the tablet market will overtake PC market in terms of sales. The analyst forecast that the global scale it will happen later this year.
Moreover, Cook said that the PC and tablets begin to find much common ground. iPad mini for many people is the first Apple product , and it will attract an army of fans to the company.