The average iPhone sales price for the year fell to 65 dollars

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POSTER: computer news   ||   THE AVERAGE IPHONE SALES PRICE FOR THE YEAR FELL TO 65 DOLLARS	DATE:2016-07-27
Since speaking about the results of the last quarter, representatives of Apple noted strong demand for iPhone SE, for the satisfaction of which had to raise additional production capacity, analysts inevitably the question arose about the impact of a cheaper smartphone on the financial performance of the company. As we have noted, the rate Apple profits in the last quarter was limited to 38% - not the highest rate, by historical standards.  However, as the company's CFO, iPhone SE expansion will not have a significant impact on Apple's profitability in the foreseeable future.  By the way, the company sold four million iPhone stale in the last quarter of the more expensive versions - likely at a lower price than originally planned.  Average selling prices decreased in comparison with the results of the same period last year, from $ 660 to $ 595.  According to Apple CFO, approximately $ 20 of this decline should be attributed to the impact of exchange rates - the company gets more than 60% of its revenue outside the United States, which weakened the national currency reduces the company's revenue.   Related Products :

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