Analysts one by one adjusted downward their forecasts for sales of iPhone 6s and iPhone 6s Plus in 2016. So, an analyst at FBR & Co Daniel Ives has revised its forecast for the first two quarters of next year, and said that the iPhone 7, the output of which is expected next fall, is doomed to success.
Previously Daniel Ives and colleagues from the FBR & Co expected in the first quarter of 2016 Apple will sell 60 million iPhone, as in the second - 51 million, now it lowered its forecast to 52 and 47 million copies in the first and second quarters respectively . He notes that demand for the iPhone 6s and iPhone 6s Plus, which were presented in September 2015, was lower than expected by Apple. However, Apple can profit from it by starting in September, the new flagship iPhone 7. According to the analyst, given that the share of iPhone 6s and iPhone 7s Plus now accounts for 30% of all owners of iPhone, then Apple has a huge opportunity increase the number of its users in the coming years.
Analysts also lowered the target price of Apple shares from $ 175 to $ 150.
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