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HP is losing ground in the euro area


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HP is losing ground in the euro area


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POSTER: computer news   ||   HP IS LOSING GROUND IN THE EURO AREA

DATE:2012-08-10

Experts at Gartner conducted a preliminary analysis of computer vendors in Western Europe during the second quarter this year.  Results in the region were sold 13.6 million PCs, which is 2.4% less than a year ago for the same period.  Interestingly, regular users were not so concerned about the crisis, as their employers.  Home systems were sold with a small increase - about 0.4% per year, while purchases of companies showed a drop in sales at 5.3%. In the third quarter, analysts say, surge in sales could happen , as retailers will be forced to decide on liquidation of stocks.  And it is usually solved by just lowering prices.  

If you look at the summary table, it is easy to see that HP is losing ground.  There also is moving Dell company , which started a reorientation of the services and corporations (yeah, it is time to see the percentage drop of business purchases).  During the reporting period, Acer company , which has recovered from last year's personal crisis, has increased the supply byIndian government and Chinese manufacturers have repeatedly worked in the idea of cheap tablet.  However, suspicious buyers prefer to trust known brands, even in the absence of desire to spend more than $ 300 for a tablet. Samsung company , which is one of the leading tablets manufacturers  , offered students a special version of Galaxy Tab 2 7.0, in an interesting configuration at a reasonable price.

The American retail chain BestBuy received Tablet PC Samsung Series Galaxy Tab 2 7.0, designed specifically for students.  Seven-inch tablet costs only $ 249 and comes with a docking station with keyboard and adapter for connecting devices to a USB port .  The volume of solid state drive is only 8 GB.  2.7%, while HP lost 2.5% of the market.  In third place in Europe is ASUS company , overtook the second quarter Dell company : Taiwanese company is now owned by the regional market share of 10.7% in volume.

Special mention is Apple company , usually remaining on the horizon top five PC.  But on the island separately taken - in the UK - Apple has managed to get into fifth place in sales of computer systems. During the year, Apple PC sales has increased in Britain by 10% and market share from 6.2% to 7.4% .  The leader of the local market - HP company  - sold for the same period, 486 systems, which corresponds to the fall in sales volumes by 11.7%.  Also on the list of Top 5 UK there is Toshiba company

In general, the best selling laptops that year showed an increase of 4%.  


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