IDC analyst recently regularly revise their forecasts to the downside, as the demand for smartphones slows their growth and tablet are not widely consumed. At the end of this year, as IDC experts believe , the PC market will shrink by 7.3% in comparison with 2015. Some stabilization may be able to achieve in 2018, but when it comes to growth in the next five years, it is possible only in the segment of portable PCs, which by 2020 will increase its share from 59.6% to 62.2%.
The demand for new PCs is constrained by many factors, among which mention currency fluctuations and macroeconomic instability in many regions of the world. We add that countries with growing economies buy a little more than half of all new computers (51.9%), while in developed countries the turnover remains at an impressive 48.1%. Free migration to Windows 10, and the temptation to switch to other devices also deter consumers from buying a new PC classic layout.
Enterprises can provide the corporate segment growth in the coming years. At the end of this year, PC sales volumes in the corporate parks will be reduced by 4.4%. According to IDC, the global volume of desktop sales decline by 2020 from the current 103.3 million Pieces to 94.2 mln Pieces. Here the advantage of geography of sales is observed in favor of markets with growing economies in the approximate ratio of "2: 1".